Digital Marketing Course · Islamabad

Social Media Marketing (SMM) & Paid Social

Discover how to build engaged communities and run high-converting ad funnels across major social channels.

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Smartphone social feed with like, comment and share icons, megaphone, content calendar and audience targeting ring – social media marketing course in Islamabad

What You Will Learn

  • Design and execute end-to-end paid advertising funnels in Meta Ads Manager for Facebook and Instagram.
  • Build custom audiences, retargeting lists, and lookalike audiences based on pixel data.
  • Plan engaging content calendars for organic reach across TikTok, LinkedIn, and Instagram.
  • Create professional social media graphics and short-form video concepts using Canva.
  • Analyze social metrics to optimize engagement rates, click-through rates, and customer acquisition costs.

Key Benefits

  • Builds direct brand loyalty and personal connection with your target demographic.
  • Enables precise demographic, behavioral, and interest-based audience targeting.
  • Opens up remote job opportunities as social media managers and media buyers.

Practical Applications

  • Scaling direct-to-consumer (DTC) e-commerce sales using Instagram and TikTok video ads.
  • Generating qualified B2B leads on LinkedIn for consultants and software companies.
  • Managing monthly social media posting and community engagement for local brands.

Ready to start Social Media Marketing (SMM) & Paid Social?

Join our next batch in Islamabad. Practical classes, real projects and career guidance.

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